From New York to London to Milan, Swarovski is a staple of the holiday season, creating sparks of joyful wonder for all.

A celebration of confectionary wonders

Sprinkled with candy canes, humbugs, gingerbread people, and other delectable treats, the Swarovski Christmas Tree is a spectacle of sweet dreams. Visitors to the Galleria Vittorio Emanuele II will see ornaments carefully placed alongside thousands of lights in an arresting display of warmth and magic.

The magic of the holidays returns

The Swarovski Christmas Tree at Zurich’s main station is a decade-long love affair and serves as a brilliant reminder that holiday wishes do come true. At 10 meters tall, the tree hosts over 6,500 gingerbread-themed ornaments set amongst countless twinkling lights.

Annabel’s shines bright in Mayfair

A joyous reimagining of a gingerbread house, Annabel’s façade is transformed for the holidays in sugar-esque Swarovski Crystals – a dazzling display that celebrates tradition, wonder, and the rituals of the season.

All lit up at Rockefeller Center

First created in 2018, Daniel Libeskind’s Swarovski Star is a sight to behold, a true icon of New York City’s holiday experience. Standing just under 10 feet tall, the star is a shimmering ode to natural beauty, starlight, and dreaming.

A true fantasy in crystal, this year’s Silent Light Chamber of Wonder installation, created by Dutch designer, Tord Boontje, features an icy crystal tree, accented with 150,000 Swarovski Crystals that’s set within an alpine scene complete with real falling snow.

Discover a full spectrum of jewelry for bold holiday looks and gifting alike.